people-texting

effectively communicate via text

Website Texting

Using cell phones to search for vehicles how now surpassed computers. Because younger customers don’t like talking on the phone to get the answers they want having texting on your website is important. But how do you go from answering a customer’s question to getting them to come in to see the vehicle? I know it sounds like it should not be that big of a problem. But when it comes to texting sometimes saying too much could end the conversation. Continue reading “effectively communicate via text”

seo

Search Engine Optimization for your dealership

One of the most important factors in marketing your business is your dealership’s SEO. Search Engine Optimization is defined as “the process of maximizing the number of visitors to a particular website by ensuring that the site appears high on the list of results returned by a search engine.” In today’s internet-driven world, SEO is a topic that should be on every dealer’s mind.

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responsive

Why your dealership needs a responsive website

Before you purchase a new website for your dealership, consider this: over 60% of all internet users are accessing the web from their mobile devices. That means that 6 out of every 10 people that will view your dealership website will be on their phone or tablet. As of a few years ago, a new technology referred to as “Responsive Web Design” came about and has became an important staple in website development. Each dealership looking to get the most out of their website should consider this technology before building their next site and here is why:

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